Site monetization provides a complex deal, similarly taking great stress on the owners of low-traffic sites—more so if one is not qualified to use Google AdSense.
However, overall, there are several alternatives that one can consider and still realize reliable and excellent performance. This article takes you through the top 10 options available for application on low-traffic sites, discussing their pros and cons/pathways.
1. Adsterra
Adsterra is a reputational ad network that offers great deals on multiple ad formats with several options for monetization of a publisher. It is very competitive with payments and an easy-to-operate platform for managing ad campaigns.
The leading alternative you seriously need to consider for low-traffic websites is Adsterra.
Pros:
- Offers a wide range of ad formats
- Rivals' Re
- User-friendly platform
Cons:
- Might not work in all niches
2. Media.net
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Media.NET is a contextual ad network. It is a prime advertising network serving the Yahoo Bing Network. It provides quality, top-notch ads and excellent competitive revenue for publishers.
Pros:
- Contextual ads for enhanced relevance
- High-quality ads
- Competitive revenue
Cons:
- Requires high-quality and original content
- Strict approval process
3. PropellerAds
PropellerAds is a world-famous advertisement network. It supports many ad types, like pop-under, push notifications, and native ads, among others. In addition, competitive payouts are another reason for placing among their customers. Relatively advanced targeting takes fairly stable leading positions in the pros.
Pros:
- Many ad formats are available to advertisers
- Competitive payouts
- Advanced Targeting Option
Cons:
- Not suitable for all types of website niches
- Some ad formats are intrusive.
4. Infolinks
Infolinks—an in-text advertising platform oriented toward transparent advertising embedded in hyperlinks. Ad formats available vary: the options are in-the-fold, in-tag, and in-the-screen ads.
Pros:
- Easy to integrate
- Comes up with non-intrusive advertising
- Doesn't need additional ad space
Cons:
- May not be suitable for all kinds of web content
- Can fluctuate with the niches
5. Ezoic
Ezoic is an AI-based platform; with an intelligent optimization of ad placement and layout, it can maximize revenue. Apart from running almost all types of ad formats, it provides significantly detailed analytics so that one can have better improvements for website performance.
Pros:
- Artificial intelligence-guided advertisement optimization
- Varies the formats of ads
- Provides detailed analytics and insight
Cons:
- Requires a minimum level of traffic
- Setup procedure is complicated
Conclusion
Some such alternatives, not forced as being worst in the category, if not wrong, include PropellerAds, Infolinks, and Ezoic, with increasing choices of earnings through something out of your site that has got a name but not considerable traffic. Adding onto the choices will be how one goes through all the options very carefully to reach the importance assessed based on the site's niche, traffic, and monetizing expectations to arrive at a good sense of decision.
